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Magical Words That Sell

Magical Words That Sell

$1.00
Magical Words That Sell - Use The Power of Words To sell more of your Product

Format : PDF
Page : 34
Bundle : ZIP



When it comes to selling products, you have to be careful with your words. You
can’t just pitch a product to your customers using the same tone, mood, and
phrases as you would to make a suggestion to a friend. And you can’t discuss
the features of a product like you might in a letter or an email.
That is, when you pitch your work or the work of another business owner, you
have to choose your words carefully. You have to select words and phrases that
will instruct the reader to think and act in a way that will eventually result in them
buying your products.
How can you do this? There are a number of tricks. Some involve inserting
certain “psychological trigger” words into your copy. These words will generate
some association in the reader’s mind, which will compel them to act in a specific
way. For instance, you might use the word “shocking” or “scientifically proven” in
a salesletter headline to draw in the attention of a reader.



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